Everest Outdoors

At the station, user is presented with 3 products and a large screen upon approaching the station. The large screen will be showing a screensaver of animated instruction on how to interact with the station and the latest featured products. The screensaver is designed with a graphical guide on how to use the station.

User then follow the instructions on picking up one of the products which will trigger a light sensor to view related products in a catalogue-style layout. There is also instructions to press on a button to see the product highlight screen. There are a total of 3 catalogue screens and 3 featured product screens.

After viewing, user can place the product back on top of the sensor to return to the catalogue page. Being able to interact with the product physically enables user to be more engaged to the brand.

The Rotating Product Station is greatly engaging and it immerse the user in a 360 degree view of the product. The initial work for the station is to have a photoshoot of the backpack in all angles allowing it to have a 360 degree view. A total of 24 shots of the backpack was taken, cropped and colour corrected.

At the station, the user will be greeted by a looping screensaver video featuring the product with brief descriptions and also instructions to interact with the station. User can swipe their hand to the left and right in the air 6 inch above a leap motion controller that allows the product to rotate and show another angle.

There are a total of 4 stop point videos with schematic graphics highlighting the backpack features. At every stop point, the user can also swipe their hand up to reveal the highlight feature and swipe down to return. A total of 4 highlight videos was included in every stop points.

The touchscreen ordering station acts as a kiosk for users to choose their items, checkout and print receipt before handing it to the cashier to compile and pay. At the initial stage, model shooting was required for both gender equipped with the outdoor apparels. A total of 3 sets of apparels for both genders was taken in the photoshoot session. Images were then cropped, colour corrected and divided into 4 parts to allow outfit mix and match.

Users will first see an enticing fashion-based motion graphic video with animated instructions on how to use the station. Once customer touches the screen, they can personalized their outfits by choosing different headgear, top, bottom and footwear. If they are satisfy with the selection, items can be added to cart after selecting size and colour of each items.

A receipt will be printed after submitting at checkout. An animated checkout screen will guide them on their next step to make payment at the cashier.